Four real free sources exist for Amazon product sales data in 2026: Amazon's own Brand Analytics (your brand only), Keepa's free browser extension (price/rank history, not direct sales figures), SellerApp's Freemium tier (2 products), and Ecominsights' free plan (12 months of monthly sales history across products, brands, and sellers, market-wide). Each answers a different version of "how much is this actually selling."
Key takeaways
"Free sales data" splits into first-party (your own brand, from Amazon directly) and third-party estimates (market-wide, modeled) ; know which one you actually need.
Keepa's free tier shows price and Best Seller Rank history, which is a useful proxy for sales trends but isn't a direct sales-volume number.
Ecominsights' free plan is the one option here offering direct monthly sales-history estimates across the wider catalog at no cost.
Option 1: Amazon Brand Analytics + Search Query Performance (free, first-party)
If you're brand-registered, Amazon's own Brand Analytics dashboard is the most authoritative free source available ; it's Amazon's real data about your brand's own performance, not a third-party estimate. This Amazon product sales data free limit is scope: it covers your brand's search and conversion data, not sales figures for products or brands you don't own.
Option 2: Keepa (free browser extension)
Keepa's free browser extension overlays price-history and Best Seller Rank charts directly on Amazon product pages ; genuinely useful for spotting long-run price and rank trends on any product, including competitors'. It's not a direct sales-volume or revenue number; BSR movement is a proxy sellers use to infer sales trends, not a reported figure. Keepa's paid subscription unlocks API access and more granular history.
Option 3: SellerApp Freemium (free, capped to 2 products)
SellerApp's free "Freemium" tier requires no card and includes sales-adjacent product tracking, but the 2-product cap makes it a narrow evaluation tool rather than an ongoing free source of market-wide sales data.
Option 4: Ecominsights (free plan, market-wide monthly sales history)
Ecominsights' free plan includes 12 months of monthly sales-history estimates across a platform tracking 5M+ products, 300,000 brands, and 300,000 sellers ; directly answering "how much has this product or brand sold each month" for entities you don't own, at $0/mo. Its honest limitations: it's a newer platform (early 2026) with less brand recognition and fewer tutorials than the incumbents in this space, its history window is 12 months rather than multiple years, and ; like every third-party tool in this space ; its figures are Ecominsights' estimates, not Amazon's official numbers.
Comparison table
Source | Cost | Data type | Scope |
|---|---|---|---|
Amazon Brand Analytics/SQP | Free | First-party search/conversion data | Own brand only |
Keepa (browser extension) | Free | Price + BSR history (sales proxy) | Any public product |
SellerApp Freemium | Free | Product tracking, capped | 2 products |
Ecominsights Free plan | Free | Direct monthly sales-history estimates | Market-wide, 5M+ products |
At a glance: which free source answers which question
Your question | Best free source |
|---|---|
"How is my own brand's search/conversion performing?" | Amazon Brand Analytics/SQP |
"Has this competitor's price or rank been trending?" | Keepa (free extension) |
"How much has this product/brand actually sold per month?" | Ecominsights free plan |
"Let me test a tool on a couple of my own products first" | SellerApp Freemium |
Why "free" doesn't mean "less real" here
A common assumption is that data from the amazon sales analytics free is a diluted or less accurate version of paid data. For Ecominsights specifically, that's not the case: the free plan includes the same 12-month sales-history methodology as the paid tiers, just with narrower scope ; paid tiers ($39 Basic, $119 Pro) unlock more of the catalog and additional features, not a "better" version of the same numbers.
FAQ
Is there a way to see a competitor's exact Amazon sales numbers for free? Not exact numbers ; Amazon doesn't disclose that to any brand or tool. Keepa's free BSR/price history is a reasonable proxy, and Ecominsights' free plan gives a direct monthly sales-estimate for that product or brand.
Is Keepa's data considered "sales data"? Not directly ; it's price and rank history, which sellers use to infer sales trends. For an actual estimated sales/revenue figure, you'd need a tool built for that, like Ecominsights or SmartScout.
Does a free plan give worse data than a paid plan? Not necessarily worse ; often free amazon product sales data just narrower in scope. Ecominsights' free plan uses the same estimation methodology as its paid tiers; the paid tiers add scope and features, not more "real" numbers.
How far back can I see free Amazon sales history? Amazon's own Brand Analytics has a limited native window; Ecominsights' free plan covers a full 12 months of monthly history for the products, brands, and sellers it tracks.